Citizen
Stewardship Campaign
The
Salmonpeople story catalyzes grassroots coalition
building,
Engaged in a shared purpose and guided by common working principles,
community-based coalitions learn how to cultivate, chronicle and
measure citizen
stewardship
behavior. Here is a plan for how to make this happen.
Measuring Citizen Stewardship to Cause More
of it to Happen
“At the end of winter, in the spawning stream,
three-thousand salmon eggs have eyed-up.”
Summary
What if we could measure stewardship behavior in such a way that
common citizens became authentically engaged in causing more of
it to happen? Habitat restoration is on-going and crucial, but do
we know if we are changing the knowledge and behavior of the populace
at large? This is where the ultimate transformation must take place,
among the citizens of each watershed community, a transformation
that restores the relationship between Salmon and People and by
extension, a robust economy linked to ecological integrity.
The Salmonpeople Campaign partners with a given watershed community
for three years to design and implement a stewardship report card
based on the current assets and collective vision unique to each community.
Community participants follow a design process with five simple
steps: community commitment, coalition building, community asset
mapping, a seasonal rhythm of town meetings or “confluences,” and
report card design.
The report card process is central to this effort. It grounds
community development work in measurable outcomes, outcomes the
community members themselves have selected as desirable and worth
measuring. Indicators for the report card are drawn from a menu of
indicators that are themselves nested inside the most promising
bioregional assessment criteria currently available. The backbone
for the whole is the ethical framework of the Earth Charter,
which several northwest cities including Seattle have now endorsed.
Success will be determined, in part, by the degree to which stewardship
principles are becoming embedded in policy, program, budget and
staffing priorities across all sectors of community life, from town
hall to the family unit.
From inception through replication the project is guided by the
principle that empowered people take responsibility for their own
experience. As measurable stewardship behaviors manifest and organizational
priorities align, funding shifts from catalytic external sources
to sustainable internal practice.
“In the meantime, fingerling salmon release
themselves to their downstream migration, memorizing the distinct
olfactory sensation of each tributary.”
The Challenge
The goal is to measure citizen stewardship behavior to cause more
of it to happen. The report card process, within a framework of
the four stewardship principles, helps us to clarify criteria as
we create the conditions for social transformation.
Four Principles of Citizen Stewardship Behavior
“Tending the triple bottom line on behalf of future generations.”
Interdependence: Citizen stewards recognize
that all of life, including nature’s ecology, human society and
the economies we participate in, is interdependent.
Stewardship: Citizen stewards recognize
that with the unparalleled success of our species comes the responsibility
to steward Earth’s resources and life systems.
Citizenship: Citizen stewards participate
in the democratic process to ensure an open and civil society with
justice and sustainable prosperity for all.
Legacy: Citizen stewards work to secure
Earth’s bounty and beauty recognizing that the freedom of action
of each generation is qualified by the needs of future generations.
(Adapted from the Earth Charter. Visit Earth
Charter US)
“Schools of smolt are congregating in the
eelgrass of the estuary adapting their body chemistry from fresh
to saltwater.”
Six Steps Toward Solutions
1. Community Self-Selection Criteria:
Communities self-select participation based on a set of “readiness”
criteria. An informal baseline of current perceptions, knowledge
and behaviors is established. Through this self-reflective process
commitment arises naturally. With the commitment of one or several
local lead entities, the steps in the process begin to unfold.
2. Coalition Building: Local lead entities
build a coalition of diverse alliances. Diversity of participation
insures integrity and equity, shared leadership builds leadership
skills and the amplification of collaborative action reaches toward
a tipping point of communal behavioral change. The aim of the coalition
is to amplify the good work that each participating member is already
doing, aligning missions and overlapping strategic objectives towards
a synergistic benefit to all.
3. Community Asset Mapping: Concurrent
with coalition building and spreading the word about stewardship
principles and the community report car project, a team of local
youth are guided in mapping current ecological, economic and social
assets of the community. A protocol for interviewing fellow citizens
across sectors of community life is based on appreciating what’s
working and identifying themes of a shared vision for the future.
Youth are engaged in this part of the process to accomplish three
things; reinforce intergenerational learning, apply academic
excellence in service to community, and generate a statistically
significant amount of data. Students are also engaged in synthesizing
the data, identifying themes and reporting back to the community.
4. Seasonal Rhythm of Confluences:
The confluence in a watershed is where tributaries join the mainstem
river. As a metaphor for social organization, it points to the many
tributary streams of thought, currents of energy, and diversity of
projects that create a river of change. A confluence transcends the
traditional public meeting format in that all participants bring expertise,
practice leadership and share responsibility for what happens. This process
embraces the discipline of democracy over regulation by bureaucracy. The
confluence meets seasonally for three reasons; to maintain relationships,
benchmark progress, and to remind ourselves of the patterns of nature.
5. Report Card Design and Implementation:
Through the Confluence process, the design for a Citizen Stewardship
Report Card emerges. Criteria for the report card are drawn from a menu
of indicators aligned with existing frameworks.
Northwest
Environment Watch; 7 Indicators of Sustainable Prosperity
Action Plan
for a Sustainable Washington
The Earth
Charter; An Ethical Framework for Global Sustainability
The creation of the report card meets the following criteria:
1. elegant and simple in design
2. selection of indicators limited to what’s perceived as doable
3. relevant to the current vision of the community
4. based on reliable data acquired at reasonable cost
5. easy to explain and has emotional impact so people will pay attention
6. measurable change can be assessed seasonally or annually
Summative assessments are offered back to the community as actionable
reports. Root causes are revealed and reforms made evident. The
emerging story of collective learning is chronicled and communicated
via all media and to the widest possible local and regional audience.
Youth are immersed in this process to re-establish methods of appropriately
initiating the next generation into the adult world of responsible
citizenship and responsible stewardship.
At the end of the three-year design and development phase, each
participating community re-examines the initial “readiness” criteria
as a benchmark for what has been achieved, what is in process and
where new leverage is useful.
“In the ocean, intermingled species of silver
sided salmon navigate by way of magnetic fields, sweeping currents
and celestial bodies.”
Leadership Teams
Leadership teams will be of two kinds each with their own focus.
Project Stewards will be comprised of a small group of associates
committed to facilitating the process across three communities.
Local Coalition Teams will be comprised of open groups of local
leaders within each community who possess the skills and commitment
necessary to solve the stated problem: “Measure citizen stewardship
to cause more of it to happen.”
Shared Cost Strategy
The funding path for this work requires initial external funding
support with a local match in talent, time or cash. Over the course
of three years, funding shifts to local responsibility, ideally
without new expense or additional layers of bureaucracy. One measure
of citizen stewardship is the degree to which aligned behaviors
have been internalized in the policy, program, budget and staffing
priorities across sectors of community life, from chamber of commerce
to congregation, from gardener to golfer, from schools full of children
to schools of returning salmon.
Sister Watershed Learning Exchange
Beyond the three-year design and development phase, new communities
are invited into the circle of learning. Local coalition leaders
have the opportunity to communicate directly with their peers to exchange
lessons learned, adapt templates, refine protocols, and swap stories.
New bioregional relationships will emerge as we work together to apply
success strategies to communities with diverse ecological, economic and
social conditions. School curricula will evolve to take advantage of these
same interdependent learning opportunities peer-to-peer thereby initiating
a new generation of citizen stewards.
“One day, the salmon turn for home trusting
that home will be there when they arrive.”
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